“Joseph Foresi's book is likely to produce future investment legends like those referenced within its pages. If I could turn back time, I would prioritize reading and re-reading this book and then implementing its Five Factor Analysis on as many companies as I could. This book is certain to produce outstanding stock pickers in the years ahead that know how to select one career defining stock after another. It is the perfect book for aspiring investors and the CIO's, Directors of Research, and Professors who are looking to train them.” Colin Williams, retired investment analyst, mutual fund manager and partner at William Blair, UAS------------------------------- “Joseph Foresi has written a clear, useful guide to fundamental analysis, the cornerstone of business evaluation. Investors in publicly traded stocks, private equity, private debt, and venture capital can all use this book to help them make better decisions.” Ann C. Logue, CFA, author of Hedge Funds for Dummies------------------------------- "This book focuses on a key foundation in equity markets – what ultimately drives valuation of a stock, which is critical for all investors. Joseph’s work experience in equity analysis coupled with the clear writing provides a knowledgeable and easy-to-understand explanation of the topic. This book will help readers gain fundamental insights into their investment decisions.” Dave Kale, professor, University of Rhode Island, USA