Focusing on the essential practical skills that journalists need to operate successfully across multiple social media platforms, Social Media for Journalists takes readers step-by-step through the entire journalistic process – from story generation and newsgathering, through content creation and verification, to dissemination and audience interactivity – and considers how one can best utilise social media at every stage. The book considers legal and ethical implications of social media use, providing students with opportunities to reflect on the difference between what they can do and what they should do given the tools at their disposal. Other critical topics introduced include the use of artificial intelligence, ensuring mental wellbeing, and the continued importance of journalists in a society in which everyone can publish widely. Each chapter takes a quick reference Q&A format and draws on case studies and examples from around the world and across various fields of journalism.

Social Media for Journalists is an essential textbook for undergraduate students approaching online and multimedia reporting for the first time.