A Degree in a Book: Marketing
"Ultra-readable and illuminating [...] essential for anyone involved in the marketing field" - LoveReading
Original price was: ₨7,025.00.₨2,095.00Current price is: ₨2,095.00.
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Click Here: The Art and Science of Digital Marketing and Advertising (PREMIUM ED)
The ultimate guide to digital marketing and advertising – from one of the most influential digital marketers in the world, Alex Schultz, CMO of Meta.
Original price was: ₨8,995.00.₨1,800.00Current price is: ₨1,800.00.
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Fanocracy: Turning Fans into Customers and Customers into Fans
How do some brands attract word-of-mouth buzz and radical devotion around products as everyday as car insurance, b2b software, and underwear? They embody the most powerful marketing force in the world: die-hard fans.
Original price was: ₨5,500.00.₨1,500.00Current price is: ₨1,500.00.
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HBR’s 10 Must Reads on Marketing, Updated and Expanded
Put customers at the core of your business.
Original price was: ₨7,495.00.₨1,500.00Current price is: ₨1,500.00.
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HBR’s 10 Must Reads on Strategic Marketing
Stop pushing products―and start cultivating relationships with the right customers.
Original price was: ₨6,995.00.₨1,200.00Current price is: ₨1,200.00.
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Marketing 7.0: A Guide for Thinking Marketers in the Age of AI
Level up your marketing strategy by understanding how the human mind works in the age of artificial intelligence (AI)
Original price was: ₨8,495.00.₨1,595.00Current price is: ₨1,595.00.
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Marketing for Leaders: 11 Keys to Building Trust, Clarity, and Connection in a Noisy World
Leaders of small and mid-sized organizations face a specific marketing challenge: In a world where seventy-one percent of consumers doubt that brands will follow through on their promises, the gap between what you say and who you are is costly-and audiences can feel it.
Original price was: ₨6,000.00.₨1,195.00Current price is: ₨1,195.00.
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Quick Guide Digital Marketing Roadmap
This book presents the Digital Marketing Roadmap—a practical framework that helps you plan, execute, and measure your company’s marketing across digital channels. The rapid rise...
Original price was: ₨19,950.00.₨1,395.00Current price is: ₨1,395.00.
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Referrals Made Simple: How to Build a Predictable Stream of
Build a multi-million dollar business without paid ads. Learn the step-by-step referral system that creates a steady stream of high-quality clients who keep coming back.
Original price was: ₨7,250.00.₨1,200.00Current price is: ₨1,200.00.
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Social Media Strategy: A Practical Guide to Social Media Marketing
Master the strategies that turn social media campaigns into measurable returns. The latest edition delivers updated formulas for maximizing ROI across every digital channel.
Original price was: ₨12,800.00.₨1,495.00Current price is: ₨1,495.00.
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Sustainable Marketing Strategies Principles and Practices for
Marketing created the problem. Now learn how to make it the solution—with a complete framework for building brand strategies that actually sustain the future.
From theory to implementation, discover how to critique, create and deploy sustainable marketing that engages consumers and drives real change.
Original price was: ₨23,650.00.₨2,995.00Current price is: ₨2,995.00.
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The Answer Economy: How AI Agents Will Decide Your Brand’s Future
AI agents are already deciding which brands to recommend—and most companies aren't prepared. Learn the LATCH framework to ensure your brand survives the shift to the Answer Economy.
Original price was: ₨8,350.00.₨1,295.00Current price is: ₨1,295.00.
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The Art in Marketing: Why we need less science and more art in marketing
This timely book challenges the prevailing notion that marketing is―or should be―a purely scientific discipline. Drawing inspiration from Germaine Greer’s claim that “marketing is the...
Original price was: ₨4,200.00.₨1,200.00Current price is: ₨1,200.00.
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The Consumer Insights Handbook: Using Audience Research to Make Smart Decisions
A practical and accessible approach for how to plan for and complete a consumer insights research project from the initial request for proposal (RFP) to the final presentation of findings, this second edition handbook features new real-world examples and techniques and a new chapter on the uses of the latest research technologies and AI.
Original price was: ₨15,695.00.₨1,595.00Current price is: ₨1,595.00.
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The Copyselling System
Discover a foolproof method for crafting customer-centric copy that converts visitors into leads and leads into sales—while staying true to your brand.
Original price was: ₨6,095.00.₨1,595.00Current price is: ₨1,595.00.
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